Hot Holiday Toys offer Money-Making Opportunities!
Whether it was the Hoola Hoop, collectible Barbies, Furbies, Cabbage Patch Kids or the original Atari games of the 1970s, there have always been “must have” toys and games that have generated a frenzy at local stores, especially around the holidays. Today, however, in a new age of consumerism, driven by an “absolutely must have at any cost” mentality, gamers, toy collectors and, in some cases, manipulated parents are not only pre-ordering the latest fun favorites but are bidding them up to 10 times their standard retail price on eBay.
This year, cashing in on shoppers’ demands to have it “now” (or even sooner), retailers are touting their offerings earlier than ever by putting pre-order tickets in the hands of the buyers. But with much of the supply sold before the products even hit shelves, a secondary market is emerging: Smart sellers are capitalizing on the public’s insatiable demand for these hot items by using the leverage they have as owner of one of the “golden tickets” to resell them for an exorbitant price–and pocket the difference.
Gearing Up for PS3 & Wii
The latest craze focuses on the forthcoming releases of Sony’s PlayStation 3 on November 17 and Nintendo’s Wii on November 19. Pre-orders at several leading retailers, including EB Games, Gamestop and Toys R Us, allowed those who got in under the early October deadline to secure consoles and even games for the new systems. Some of the early buyers are gaming enthusiasts, but others are “situational” entrepreneurs who are turning around and selling the consoles on eBay, where prices for the 20GB and 60GB PS3s are already topping $2,000 and rising.
Julian Georgescu, a gaming enthusiast who runs the website www.MyWii.com, says prices will most likely hit well over $3,000 by Christmas. “It’s mostly hardcore gamers who are buying them at these prices,” says Georgescu, who camped out overnight last month to pay a $50 deposit for his own pre-order Nintendo Wii. (For full disclosure purposes, you should know Georgescu also works for Entrepreneur.com.)
The retail prices for the 20GB and 60GB PS3s are $500 and $600, but “They’re only shipping a limited number nationwide–I think it’s around 400,000,” offers Georgescu of the reason behind the pre-order frenzy. Nintendo, meanwhile, expects to sell some 4,000,000 units of the new Nintendo Wii by January. Despite that number, the $250 console has seen bids of $500 and up on eBay…..Read Full Article from Entrepreneur.com