Using Links to Market Home Based Business
When you own a profitable home based business, one of the biggest things you need to consider is gathering up links from other sites, and posting your links on other websites. The main reasons for this are to get more traffic to your site, and to increase your link popularity, or “link pop”.
Link popularity is a measure of the number of links that point from other sites back to your site. The more back-links you have, the greater your traffic and possibly sales may be.
Link popularity is not the same thing as Google Page Rank, or PR. Page Rank is more a reflection of the quality of links pointing back to your site. This can be important too, but many webmasters would say that PR is not as important as focusing on making your site easy to use, read, and navigate for the average visitor.
If link popularity creates traffic for you, and helps you build a profitable home based business, then you really want to focus on attracting visitors to your site by making sure the URL to your website is posted on many other sites.
First of all, there are websites that will calculate your link pop for you if you type in “Link popularity checker” into Google’s search box. If you visit one of those sites, you will be asked to type in your URL and it will give you the number of links you have in Google, MSN, and Yahoo.
Related Posts:
Submit Your Home Business to Directories
Using Squidoo to Market Your Work at Home Business
Ethical Web Site Promotion
This entry was posted
on Tuesday, April 3rd, 2007 at 12:24 pm and is filed under Internet Marketing, Home Based Business.
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