Women’s Guide to Starting a Home Business
From WomenHomeBusiness.com:
By tradition, the “self employment culture” has been characterized as a male phenomenon. Entrepreneurship, a game of risk and chance, used to be the exclusive domain of the male population
Not anymore. A growing number of women are venturing into self-employment and getting inclined to start an enterprise. Many women are finding that entrepreneurship could pave the way for their “need for new challenges”, the wish to “be one’s own boss” and a “better organized working life”.
What motivates women to pursue self-employment and start their own businesses?
We interviewed Kimberly Yorio and Caitlin Friedman, founders of YC Media, a successful PR firm), to give us insights on women and entrepreneurship. Kimberly and Caitlin recently wrote a book entitled The Girl’s Guide to Starting Your Own Business (HarperResource Category: January 2004),.which is a great primer designed to give real advice to women on business planning, hiring and managing a business.





