Very often in home business you see people fail after they appear to have had success. In some cases they may have even had significant success only to lose a great deal of it. How can this happen to people who have demonstrated a mastery of the business?

Over 2000 years ago the author of the book of Proverbs correctly identified pride as a major cause of failure. The reason pride can be so devastating is because it blinds us to reality. Being blind to reality prevents us from responding to situations in ways that will best benefit us.

I have seen marketers start to succeed in their online business. They master the prospecting process and become proficient in recruiting new distributors. Then one of several things can happen. They may stop learning and improving themselves because they no longer feel they need it. The result is a gradual loss of motivation and ends with the inability to adapt to the ever-changing marketing environment. They may get over confident in their track record. They may even try to double their efforts with the idea that it will bring twice the results. Pride often leads them to find that they have lost focus on the fundamentals that got them there in the first place. This is because pride rejects reality and substitutes it’s own instead.

Then there are those who have achieved what most would call major success – a solid six-figure income and a thorough understanding of the business. Still, occasionally these people fail. The reasons usually lead back to pride. Pride makes you inflexible and gives you the false belief that you are infallible and immune to failure. As a result, pride leads to the wrong actions, the wrong timing and the inability to recognize it.

Fortunately the author of Proverbs also provides us with the solution to this problem. He states that riches and honor come through humility. Humility is simply not thinking so much of yourself that you begin to think that you are always right and everyone else is wrong. This isn’t to say that one should not be confident in their ability or to give up the faith that they can indeed accomplish the task at hand. On the contrary, humility is an approach to life that holds that you can learn from others and that every part of business and life is subject to continual review.

This holiday season, recognize what you have and be thankful for it. Most of all recognize that you have the ability to direct your own destiny. Through your work at home business you have the power to change not just your own life but the lives of hundreds even thousands of others. For this you should always remain thankful.

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This entry was posted on Thursday, November 23rd, 2006 at 10:49 am and is filed under Work at Home, Entrepreneurs, Grow a Home Business, Home Business Motivator. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.